Skip to content
image3.jpg
Marketing & Membership Corner 2011-2012

Janice AndrewsFellow District 14 Toastmasters:

Happy New Year... 

Let's jump start 2012 with new opportunities to raise the bar in club membership growth and April dues renewals through a 3 month Strategic Club Success Plan!

Introducing....

Membership-January 2012 campaignMembership Buidling tips

MEMBERSHIP GROWTH - January Monthly Focus

Recruit New Members

Attracting new members to Toastmasters and retaining existing members means that more people are learning the vital skills of speaking, listening, and leadership.

Most members of Toastmasters joined a club because someone invited them to a meeting. Below you will find helpful information regarding Toastmasters membership building contests as well as the results from previous contests. These reports reveal the individuals and clubs who have taken the initiative to give others the same opportunity to learn and grow that someone else once offered to them.

Promotion is the key to your club's future growth. Promotion can take many forms including advertising, pub­lic relations, and membership campaigns within the club.

Membership Drive - Conduct a local membership-building contest

  • Invite all your friends in advance
  • Assign a sparkling host as Toastmaster of the day
  • Schedule a variety of speakers, from beginners to experts
  • Make Table Topics fun (with easy questions for the guests!)
  • Schedule friendly evaluators
  • Put on a great show!
  • Give points for participation in the contest
  • Reward those who achieved the objectives

Need help building membership?
Toastmasters International offers a variety of resources:

DUES RENEWALS

When renewals are submitted on time, everyone benefits!

New Simple and Practical Club Dues Savings Plan!

April is around the corner and what a great way to set-a-side $36.00 for your personal development investment in Toastmasters.

Use your "club bank account" to save for your upcoming April Dues Renewal.

April 2012 renewal campaign

Members are encouraged to consider a simple savings option where you can use your Toastmasters club bank account to "BANK" your renewal dues. This easy savings plan will give any member an opportunity to pay the $36.00 upfront or save $12.00 for 3 months over the January through March Dues Renewal Campaign. When renewals are submitted on time, everyone benefits!

In addition to having paid members, this savings plan will help clubs submit payment for 100% of their membership base and achieve DCP credit by submitting dues payments by April 10th.

Club Quality, Member Growth & Retention Resources:

Membership Growth

http://www.toastmasters.org/NonNavigableDocs/MembershipGrowth_1.aspx

Membership Retention

http://www.toastmasters.org/Members/MembershipBuilding/MembershipRetention.aspx

Moments of Truth Wall Chart
Back to the Basics of Membership Retention

Club Contests

Smedley Award                        August 1 through September 30
Talk-Up Toastmasters            February 1 through March 31
Beat the Clock                          May 1 through June 30
                       
Individual Awards

Annual Membership Program  July 1 – June 30, of the following year

Looking for a club in your area? Use our Find a Club tool!

Janice S. Andrews, DTM
Lt. Governor of Marketing 2011-2012
 
Gavel Button

Club Anniversaries This Month

February 2012

Toastmaster Clubs
Anniversaries
18 Clubs

310 North
Advocators United
Artesian Club
AT&T The Real Toastmasters
Ben Hill
Chapter of Hartford Alpharetta
City Talkers Club
Community Voice
Conifer Communicators
e-Conversation
Gainesville Club
GE Money Talks
Northwest Perimeter
SBC Southside
Sundowners
Toast of Cobb
Washington-Wilkes
Windward Leaders and Keynote Speakers

Copyright © 2011. District 14 (Georgia) Toastmasters. All rights reserved.

Go to top!