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Marketing & Membership Corner |
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Fellow District 14 Toastmasters,
Thank you for granting me the privilege of serving as your Lt. Governor Marketing for the 2009-2010 term. The thoughts and advice given by a number of you during the campaign will help shape my vision as LGM.
In keeping with our theme for this term “Empowered to Succeed,” my focus will be to work with all our club officers to create a club climate that retains members and entices visitors to join. We must never lose sight of the club mission which is to “provide a mutually supportive and positive learning environment in which every member has the opportunity to develop communication and leadership skills, which in turn foster self-confidence and personal growth.” In simpler terms, we empower people to achieve their dreams. This is what we do every time we gather at our clubs.
Most of you may have heard of my simple formula; but just in case you haven’t, I’ll share it with you.
QM=QC or Quality Meetings = Quality Clubs.
The key to quality clubs that retain members and attract new ones, is consistently conducting quality meetings. A quality meeting has 3 characteristics:
1.Exciting: We learn best when we are having fun 2.Educating: We achieve our goals by working through our manuals 3.Enriching: We attend our meetings because we gain from the relationships we build
Exciting, Educating & Enriching; these are the simple characteristics that if developed, will help our clubs ensure their lifelong success as an environment that “Empowers members to Succeed.”
We will achieve this through providing meeting resources on the website to help clubs plan interesting meetings by posting meeting agenda templates, meeting theme ideas, ability to request a club coach, ability to request a Toastmaster of The Day and other ideas.
We will make our clubs a FUN environment for everyone. If our program is not fun, we might as well not bother with it. I have seen many clubs achieve success through consistent quality meetings, and my belief is that if one club can do it, all clubs can do it.
We have the resources, and we have the people. If we all come together as a team and work to establish this culture of consistent quality meetings in our clubs, I promise you that we will all see the benefits in our personal lives.
I look forward to meeting a lot of you this year and serving you as you serve your members.
Best regards,
Kene Iloenyosi, DTM Lt. Governor Marketing
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